4월 8주째 lecture

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People often interact with media technologies as though the technologies were people. ETHICS Should we treat technologies as people or people as technologies?
Should we only treat others who are like us with care and respect?
Or, should we also extend our care and respect to others who are radically different?
What makes believe someone or something is alive, thinking, or simply the same as us?AESTHETICS & TELEOLOGY Do objects, technologies and natural phenomena have goals and intentions?or, do they just look like they have goals and intentions?
DESIGNIf we view objects, technologies and natural phenomenon as if they do,
in fact, have goals and intentions, then we will design like an artificial intelligence researcher.
On the other hand, if we view objects, technologies and natural phenomenon as
if the just look like they have goals and intentions, then we will design like a tool builder for human “users” or “operators” of our tools.history of HCI as tools: people, systems, fundingWhere does HCI meet AI?What problem does Weizenbaum’s ELIZA system address or solve?– the artificial intelligence answer: it does (or does not) behave like a human and is thereforesuccessful (or not successful)– the ethnomethodology answer: it is taken to be a like a person in a conversation and thussimply works like most other technologies in a social situationJohnstone’s “algorithm”Ethnomethodology: a definitionEthnomethodology simply means the study of the ways in which people make sense of their social world.Ethnomethodology is a fairly recent sociological perspective, founded by the American sociologist Harold Garfinkel in the early 1960s. The main ideas behind it are set out in his book "Studies in Ethnomethodology" (1967). Ethnomethodologists assume that social order is illusory. They believe that social life merely appears to be orderly; in reality it is potentially chaotic. For them social order is constructed in the minds of social actors as society confronts the individual as a series of sense impressions and experiences which she or he must somehow organise into a coherent pattern.

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